Christmas Postcards

The holiday season is traditionally a time for reconnecting with people who have made a difference in your life throughout the year in order to let them know that they’re in your thoughts and you’re grateful for the positive effects they’ve had on your life. One great way to accomplish this is to send out holiday cards to your friends, family, coworkers and professional contacts. But while greeting cards may be the standard, they’re not necessarily the best solution available. In fact, holiday postcards are gaining traction among people looking for ways to reach out to people who have influenced or touched them, both personally and professionally. Are holiday postcards right for you? The answer lies in examining the pros – and cons – offered by the format.

Holiday postcards boast many advantages over more traditional greeting cards. First, they are more cost-effective overall. Custom greeting cards can get rather expensive, but since custom postcards are only one small piece of card stock, they are much more affordable. Plus, if you order in bulk, your savings will be even greater as your cost per unit declines. You will also be saving a great deal of money on postage, since postcards are thin and lightweight. Additionally, postcards save you the headache of finding and stuffing envelopes – and the lack of envelope makes it even more likely that your message will be read by recipients. This is especially important if you’re using your holiday postcards as part of a direct mail marketing campaign. Finally, holiday postcards allow you to get creative with your design, from choosing the font and color scheme to picking the picture for the front of the card.

However, there are potential drawbacks to choosing postcards for your holiday correspondence. They may be perceived as less personal than a regular greeting card, simply because they are smaller and have less room for text. This can easily be combated by including a handwritten note on each card. As far as the size of the writing area, it’s true that postcards offer less room for a lengthy message – but it’s also true that many people feel inundated by cards during the holiday season and may actually appreciate your brief yet heartfelt message. And, yes, holiday postcards are less traditional and more unexpected, which could work either for or against you, depending on how open-minded the recipient happens to be. Still, by and large, most people will be delighted to find such a unique “season’s greetings” in their mailbox.

With the current recession in full swing and the holidays fast approaching, it can be tricky to find ways to tell friends and family – or customers, employees and colleagues – that you care, without breaking the bank. Greeting cards are the standard way of extending holiday cheer to contacts both personal and professional, but the cost of printing, envelopes, and postage can really add up. Holiday postcards, in contrast, are more affordable and an easy way to stand out in a sea of conventional cards – and that can make all the difference when it comes to the success of your postcard marketing campaign!

If you want to let customers and clients know about special holiday sale or end-of-year promotions at your store or company, there is really no better way to do so than with a custom holiday postcard. You can make sure your company logo and an eye-catching, seasonally appropriate design are prominently featured on the front of the card, and the back can contain detailed information, like dates of a sale or what types of discounts or specials they can expect when they come in. Encourage recipients to keep their postcards by treating them like coupons; give an addition 10% off or a free gift when they redeem the postcard in person. You can also send out postcards simply to let customers know how much their business means to you, and that you look forward to working with them in the new year. Since they won’t have to deal with bulky envelopes , your message is sure to get through.

Of course, custom postcard printing is also an excellent way to bring holiday tidings to friends, relatives and coworkers. Printing holiday postcards for personal use is slightly unconventional, and your friends and family are sure to notice the difference. Include a fun, festive image on the front of the card, along with a message like, “Season’s Greetings from the Smith Family!” and include a brief handwritten message on the back. When you’re done, you don’t have to worry about licking envelopes, and you’ll save a fortune on stamps at the post office, since postcard stamps are cheaper than regular stamps. Your loved ones are sure to keep your postcards on their fridge or tacked to a bulletin board for months to come.

If you’re interested in finding out how to design and print high quality holiday postcards this year, contact a professional printing company to explore your options. Being on a budget doesn’t mean you have to forgo holiday greetings! Contact a printing expert today and find out how postcards can save you money this holiday season.

Creating Christmas postcards is a smart way to lower your holiday costs and still maintain relations with your loyal customers.  Below is a guide to getting the most out of your online postcard printing experience, year round.

In today’s fast paced world, you must have a fast paced advertising medium in order to give your business a competitive edge. While some people choose television and radio, others choose the postal service and mail out postcards. This may not seem like a fast paced choice initially, but postcards can be just as effective as TV or the radio. However, there are certain techniques that you must apply to your direct mail advertising campaign in order to achieve the best results. One of these is the proper use of postcards. Printing can be expensive if you don’t know where to look to snag the best deals. Online postcard printing is frequently the most cost-effective choice.

A New Way of Looking at Postcards

Postcards are one of the best methods of direct mail advertising. If an advertisement is in an envelope, the chances of the envelope being tossed in the trash or otherwise ignored are pretty high. Postcards, on the other hand, are a quick way to capture your customer’s attention in a nice, convenient package. If this sounds like something your business could utilize, the next step is to consider online postcard printing.

Postcard Printing Basics

Before you choose which postcard printing company can best meet your needs, you must consider a few important aspects. Many companies will simply take your design, upload it, and hit print. While this approach works for some businesses, you may want to have a few more options. Online postcard printing services can offer you these options.

First, you will need to decide which type and size of card stock you wish to use. Generally, this will be a 14-point stock; however, there are postcards that are heavier or lighter in weight, depending upon your budget and preference. You will be able to choose whether you want a matte or glossy finish on the card stock. You will also need to determine which size postcard will work best. There are usually four or five size options available, from 4.25 by 6 inches up to 6 by 11 inches. Keep in mind that postage will be more expensive on the larger postcards. Your next step is the actual online postcard printing.

There are a few options for printing as well. You can find several online postcard printing companies by conducting a basic search. Most printing companies offer full color postcards, which will really grab your potential customers’ attention. The use of glossy postcards is also a great marketing tool, since it gives the appearance of higher quality postcards. Printing times can vary greatly, depending upon the company. Some printing companies now offer same day or next day service, but you will probably pay more for expedited printing.

A Final Note

Postcard printing is a viable means of advertising that should not be disregarded. The finished appearance of your postcards is essential to how people perceive your business. Make sure you proof your original two, three, or even four times before sending it off to the printer. Even a simple spelling or grammatical error looks unprofessional. If you provide the artwork, make sure you have cleared any potential copyright issues as well. By making the right choices regarding card stock, color, gloss, and online postcard printing company, you can have high quality cards for an affordable price.

Sending Christmas postcards can be an effective way to continue marketing your business.  Below is an article detailing the principles to keep in mind when creating a postcard, which can be applied to holiday postcards as well.

A postcard is a card of standard size, often featuring a photograph or other image on one side, on which a message may be written and then sent through the mail. Postcard marketing provides an inexpensive yet highly effective way to reach new customers.

Though the costs of postage and printing have been on the rise, postcard marketing has still proved to be an effective tool, especially for small businesses. Whether one hires a graphic designer to create a professional looking, unique and appealing postcard, or instead uses common software such as Microsoft Publisher or Word to design the card, creating and printing postcard is simple and effective.

To make a good impression on the customer at a first glance, take a moment to carefully plan your postcard’s message. When your customers receive the card, it will only be glanced at for a few seconds before the decision is made whether to read it through or throw it in the trash. You want a compelling message and a catchy headline. Your objective should be clear, whether it’s to inform the reader of a sale at your store, provide a reminder for a dental check up, or simply to promote a new product. Focus on the benefits for the customer and support those benefits with specific features.

Postcard design relies on a quick visual that will pack a hard-hitting punch. Keeping the brand strategy in mind, appropriate fonts and colors should be used. The printed postcard must stand out in the batch of mail stacked on the customer’s desk. Use strong colors, intriguing photos and large headlines to gain attention.

Businesses must review postal guidelines before designing their cards. In order to achieve maximum postage savings, consider the post office’s exact dimensions and design specifications. You can even review the current guidelines online. Since the website is constantly updated by the postal service, it should contain the latest specifications.

When printing postcards, both sides of the card must be used. Remember, you never know which side of your postcard your customers will see first. Keeping this in mind, design the card well on both the sides, taking care to repeat your message on the front and the back. This ensures a better chance of attracting the customer’s attention.

Business owners can use an online printing vendor to maximize savings. These vendors provide beautifully designed cards at a fraction of the traditional printing costs. Some online companies can print standard and oversized cards with color sides, one color sides, and more. Some companies even provide mailing services along with their postcard printing, saving small businesses time and money.

For any direct marketing activity such as postcard printing, it is important to track, measure and analyze the response rate. Include a way for customers to respond to the postcard marketing that can easily be tracked back to the card. It is important to use different techniques to track customer response in order to get the most value from your postcards.

This year when you are looking for the perfect Christmas card to send to your loved ones and colleagues consider not sending a card at all.  Instead, send a great Christmas Postcard!  There are many reasons Christmas postcards are the better option for your holiday mail outs.  One of the foremost reasons is that you will be able to mail your cards to more people on your list.  Postcards are an economical option when you print in bulk.  The more you print, the less the price.  And the best part is that your postage will be less money too.  A postage stamp for a postcard costs less than a standard letter stamp and with postage rates rising again, postcards are a great way to save money this holiday season.

Another reason postcards are such a great way to do your holiday greetings is because you can truly customize them however you wish.  You can use a template for designing your postcard or you could upload your own design.  Most printing services offer an easy picture uploading system when designing your postcards which means sending your family photo with your holiday cards is easier than ever.  For both economical and creative reasons, Christmas postcards are the way to go this holiday season.

The holiday season is a special time when people reconnect and reach out to loved ones and friends.  It is a time for businesses to show their appreciation towards their clients.  It is a time for families stretched across miles to send notes of well wishes.  It’s a time when most people want to send a token of greeting to those who have touched their lives throughout the year.  With all good intentions comes the reality of execution. How can you best reach out to family and friends?  It is tradition to send some sort of holiday card as a form of “hello.”  A great alternative to the traditional fare is to send Christmas Postcards.  Christmas Postcards are an easy way to get to everyone on your list in a cost-efficient and timely fashion.

Why Christmas Postcards?

While most people choose to send Christmas cards, a postcard is a way to uniquely express your best wishes for the season and upcoming year.  Postcards are a great way to reach out, especially if you have an extensive list of people to contact.  Postcards can be printed in large quantities with any design you choose.  You can choose a traditional template of a winter scene or you can upload your own personal photos.  The possibilities are in abundance when it comes to Christmas Postcards.  This type of holiday greeting is especially effective for large businesses.  If you have a large number of clients to connect with, a Christmas Postcard is a great way to do so.  Not only is the printing process desirable due to the large quantities of unique postcards that can be produced but also because postage is less expensive.  A postcard stamp is an economical solution to a large mailing and the difference in price really adds up.

Unique and Personal

The other great reason to use Christmas Postcards for your holiday mailings is because you can create a postcard that is completely unique and personal as compared to store bought greeting cards.  If you are sending out a personal Christmas Postcard, you could choose to upload a holiday photo of your family to share with your loved ones and friends.  This personal touch will set your Christmas Postcard apart and ensure its place as a keepsake for years to come.  So often Christmas greeting cards are stuffed in a drawer or discarded once the season has come to a close.  With a personal Christmas Postcard, the recipient will want to cherish the personal gift for the sentimental value it presents.  From a business standpoint, you can use a personalized Christmas Postcard as a way to market your company.  You could offer a unique discount or saving to customers who present their Christmas Postcard to you.  This offer could be printed directly into the image of your Christmas Postcard, adding to the convenience and desirability factor of using Christmas Postcards for your holiday needs.

Overall, Christmas Postcards are a fun and effective way to reach out and show your appreciation to those who touch your life throughout the year.  Christmas Postcards are easily personalized and are sure to make an impact this holiday season.

Christmas postcards are a fun, festive alternative to standard holiday greeting cards. They offer an eye-catching seasonal image on the front with room for a personal message on the back. Your Christmas postcards can make a statement by using any image you want, from a beautiful winter landscape to religious imagery to a heartwarming picture of your family. Christmas postcards will brighten the holiday season for your friends and family.

If you’re a business owner or you work directly with clients, you may also want to invest in quality Christmas postcards as a way to keep in touch with your business contacts over the holiday season. Less wordy than a traditional card but no less heartfelt and sincere, Christmas postcards allow you to wish your colleagues, contacts and clients a “Merry Christmas!” without the expense. They’re also an ideal way to let your contacts know about any Christmas sales or events you may be promoting. Postcards are a fast way of communicating an important message – even if that message is as simple as, “Happy holidays!”

The versatility of personalized Christmas postcards is impossible to overstate. The image you choose for the front of your postcards can range from silly (Santa Claus and his elves!) to sweet (a photo of your children), from elegant (a quiet winter landscape) to pious (a nativity scene). Let your imagination run wild; with an experienced printer at your service, you can’t possibly go wrong. Any questions you may have during the design and printing process will be answered immediately. Plus, the company can have your Christmas postcards printed quickly – and at an extremely affordable rate to boot! You may never want to spend money on store-bought cards again.

Unlike bulky card-and-letter combos, which can end up costing far more than standard postage rates thanks to their added bulk, Christmas postcards are also less expensive to send. Simply slap on a stamp and drop in the mail! It’s just that easy. Your loved ones will also be pleasantly surprised when they open up their mailbox to find this creative holiday alternative. Who has time to sort through all those lengthy holiday letters and wordy Christmas cards when they have their own holiday planning to oversee? Christmas postcards are a great way to drop a quick line during the busy holiday season.

Don’t make the mistake of paying premium prices for the same Christmas cards as everyone else. Not only will your budget suffer, but you’ll risk sending out the same cards as everyone else! Personalized Christmas postcards, on the other hand, are guaranteed to be 100% unique – because you design them yourself! Most online printing sites also offer scores of amazing templates for you to choose from, in order to make your postcard design experience as easy and painless as possible. Once your postcards are designed, printed and ready to be mailed to your friends, coworkers, clients and acquaintances, you’ll see the difference that quality postcard printing can make. You can simply sit back and wait for the delighted responses to come pouring in! Everyone will be thrilled with your one-of-a-kind holiday offerings.

Every year, it’s the same thing: You vow to send your Christmas cards early. You want to let your friends and family know that they’re in your thoughts each holiday season, but it can be hard to find the time to make it out to the store to choose those perfect cards. Plus, the added expense of store-bought cards can be a huge strain on your holiday budget! Why not give yourself a break this Christmas by ordering custom-made Christmas postcards that are festive and affordable? Your personalized Christmas postcards will stand out from the more standard greeting cards your loved ones are used to receiving, and you can use any image you desire on the cards, from original artwork to a photograph of your family.

The yearly “Christmas letter,” with its lengthy rundown of the individual activities of each family member over the past year, has become something of a holiday cliche: They’re a chore to write and can be rather boring to read. Christmas postcards, with their seasonal images and brief messages, are a welcome change of pace from the Christmas card doldrums. They allow you to keep in touch with all the people who matter most to you without adding to your holiday stress! Christmas postcards are also an excellent option for all those friendly acquaintances who deserve a “Merry Christmas” but may not need a lengthier holiday greeting; think your mail carrier, your local grocer, your neighbors down the street. If you’re stumped as to whether or not they should be included on your Christmas card list, why not send them a fun, festive Christmas postcard instead?

Christmas postcards are also a great way to keep in touch with your clients or other business contacts. Whether you’re having a Christmas sale or some other holiday promotion, or you simply want to wish your clients and colleagues a happy holiday while letting them know that you value their business, Christmas postcards are the perfect fit. Postcards are also more likely than other types of marketing materials to be kept by recipients, due to their visual appeal. If you carefully select an eye-catching image for your Christmas postcards, you can rest assured that they will be proudly displayed by clients instead of tossed in the trash. This will help increase your business over time – not bad for such a cost-effective item!

If your family will be out of town for the holidays, Christmas postcards are a fun variation on the standard vacation postcards that people are used to receiving. Update friends and relatives on your holiday activities without taking too much time away from your winter revelry. Everyone will be delighted to get your festive, personalized Christmas postcards in the mail, and will treasure them for years to come.

Christmas postcards help you stay in touch throughout the holiday season without the headache and expense of standard Christmas cards or detailed Christmas letters. Whether you’re keeping in touch with loved ones or using the cards for business purposes, these postcards are ideal. They’re also easy  and affordable to personalize and print online with a professional printing company.